Owner Loyalty Pacific Pty Ltd ACN: 057931334

Service COLES Attention: Jenny Baker **** Road HAWTHORN EAST VIC 3123 AUSTRALIA

Filing Date 13 February 2012

Class 35 Organisation and management of customer loyalty programmes; organisation and management of incentive and sales promotion programmes (frequent buyer programmes); retail and wholesale services; advertising agency services, marketing and promotional services, market research, advisory services relating to the aforesaid services; organisation, operation and supervision of sales and promotional incentive schemes; compilation and maintenance of direct mailing lists; promotion of accommodation and other leisure activities; promotion of transportation, travel and airline services and the supply of benefits in connection with transportation and travel incentive schemes

Class 36 Financial services; credit and debit card services; gift voucher services including issuance of stored value and pre-paid gift cards; issuing of vouchers or tokens of value in relation to the supply of benefits for customer loyalty and frequent buyer schemes