Owner Playboy Enterprises International, Inc.

Service Addisons Lawyers GPO Box 1433 Sydney NSW 2001

Filing Date 21 October 2008

Class 16 Paper, cardboard and goods made from these materials, not included in other classes; printed matter; photographs; stationery; coupons

Class 35 Advertising; business management; business administration; office functions; wholesale services and retail services (including online retail services) in relation to various goods, including but not limited to, perfumery, perfumes, colognes, toiletries, essential oils, cosmetics, hair lotions, personal care products, nutritional supplements, cosmetic products, optical products, glasses, sunglasses, lenses, spectacles, CDs, DVDs and videos, games and toys, video cassette tapes, audio cassette tapes, compact disc read only memory, magnetic and optical data carriers, players of compact disc read only memory, video cassette tape players, audio cassette tape players, radios, audio equipment, contraceptive devices, condoms, jewellery, horological and chronometric instruments and apparatus, clocks, watches, books, magazines, posters, printed matter, publications, calendars, leather goods, wallets, handbags, purses, trunks and travelling bags, umbrellas, parasols and walking sticks, household or kitchen utensils and containers, combs and sponges, brushes, glassware, porcelain and earthenware, home accessories, textiles and textile goods, bed and table covers, bar accessories, sporting goods, electronics, candy and confections, musical instruments, footwear, headgear, fashion accessories, articles of clothing, lingerie, shoes, scarves, bed and bath accessories, sex toys, furniture, collectors items, wine, beer, alcoholic and non-alcoholic beverages, smokers' articles, tobacco, tobacco products, cigars, cigarettes and lighters; organisation, operation and supervision of customer loyalty schemes; providing information about the aforesaid services

Class 36 Financial affairs; monetary affairs; issuing of coupons and tokens of value in relation to customer loyalty schemes; providing information about the aforesaid services