Owner EMAK Worldwide, Inc.

Convention US 23 May 2006 78/890,594

Service Chrysiliou Law **** Street CREMORNE NSW 2090

Various Convention priority claimed: 23/05/2006, United Stated of America, Nos. 78/890,594 and 78/890,564.* Provisions of paragraph 44(3)(b) applied.

Filing Date 13 October 2006

Class 28 Toys, sporting goods, games and playthings, namely, action figures and accessories therefore, bendable play figures, inflatable vinyl play figures; plush toys, stuffed toys, bathtub toys; bath activity toys; educational toys, namely, spelling card games, counting card games, memory card games, children's multiple activity toys, and toys for early childhood development; ride-on toys; equipment sold as a unit for playing card games; toy vehicles, die cast miniature toy vehicles, toy cars, toy trucks; dolls, doll accessories, doll clothing, doll play sets; bean bag dolls; flying discs; electronic hand-held game units; game equipment sold as a unit for playing board games, card games, manipulative games, parlor games and action type target games; card games, board games and parlor games; lenticular games, namely, lenticular games comprised of image-changing cards and display units thereof, and lenticular manipulative games; stand alone video output game machines; jigsaw and manipulative puzzles; paper face masks, costume masks; water squirting toys; balls, namely, playground balls, soccer balls, baseballs, basketballs, footballs; baseball gloves, toy bake ware and toy cookware; toy banks; holiday decorations and ornaments, namely, Christmas tree ornaments, except confectionery or illumination articles; kites; toy building blocks; marbles; foam toys, namely, foam bath toys, foam sports balls, foam blocks, foam letters of the alphabet, and foam toy figures; puppets; miniature promotional toys, namely, spinning tops, gliders, return tops; model craft kits of toy figures; molded toy figures and accessories therefor; toy bucket and shovel sets; toy rockets; toy guns, toy holsters; musical toys; badminton sets; bubble making wand and solution sets; toy scooters; promotional game materials for playing games of chance, namely, disposable promotional game materials for playing games of chance; pull-tab games, namely, disposable pull-tab ticket sets for playing games of chance; sweepstakes games and games featuring coupons and certificates, namely games comprised of cards and tickets featuring coupons and certificates as prizes

Class 35 Comprehensive business marketing, consulting and promotional services, namely, consulting for strategic planning, marketing strategies, promotion, advertising, promotional sponsorship, and product merchandising; consulting for national print and media advertising programs; business consulting and management services for new product launches, brand developments and brand extensions; business marketing consulting and brand repositioning consulting; business consultation regarding packaging design and purchase rewards programs; advertising and promotional services for others, namely, creating corporate and brand identity for others through the distribution of promotional products, namely, toys, bags, backpacks, luggage, kitchen and cookware kits, kitchenware, barbeque sets, toiletry trays and accessories, cosmetic kits and accessories, jewelry and gift boxes, candles and accessories, candelabras, bathroom accessories, apparel, gift with purchase, pre-recorded CDs, printed and electronic publication and other promotional products and accessories; business consulting and management services concerning product development, sourcing and manufacturing, product quality control and product safety; public relations services for others; consultation in the field of crisis management; telephone call centre management and customer service support services for others in the field of marketing, promotions and advertising; arranging for storage of products for transportation via ground and air carriers; order fulfilment services; preparation and realization of media and advertising plans and concepts in the nature of media planning and promotions calendar planning; business marketing consulting regarding licensing the intellectual property of others to facilitate promotions in the fields of sports, entertainment and consumer brands; conducting promotions for others in the fields of sports, entertainments and consumer brands based on licensed intellectual property; preparation and realization of media and advertising plans and concepts for others; consulting in the field of advertising and web based promotions, namely, assisting others in determining media and developing web based promotions, premium incentive programs, purchase with purchase programs and marketing strategies to target consumers and other audiences; purchase of advertising and media time and space for others; preparing and/or placing advertising for others, namely, television and radio commercials, printed publications, direct mail advertising, billboard advertising and advertising for dissemination via on-line electronic communications networks; preparing audio-visual presentations for use in advertising; marketing services, namely, promotion of goods and/or services of others by preparing and/or placing advertisements for dissemination through television and radio commercials, direct mail, printed publications, billboards and via online electronic communications networks; business marketing consulting services; cooperative advertising and marketing; conducting business and market research surveys; market analysis services