ACTIVATION MATRIX

Details for Australian Trade Mark No. 1096187 (hide)

Owner Millward Brown UK Ltd

Service Griffith Hack

Filing Date 27 January 2006

Classes

Class 16 Printed matter; publications; publications relating to marketing, market research, and advertising pre-testing; manuals

Class 35 Advertising pre-testing; analysis of market research data and statistics; collation of information, analysis, advisory services and consultancy relating to advertising, marketing, market research, market analysis and studies; compilation of statistical models for the provision of information relating to market dynamics; interpretation of market research data; interviewing for qualitative market research; interviewing target audience of advertising; market research, analysis and segmentation; market surveys; opinion polling; consultancy, advisory and information services relating to all the aforesaid services

Class 42 Research, analysis, advisory and consultancy services relating to the design, creation, management and evaluation of intellectual property, brands, names and corporate identities; research relating to branding, brand valuation; research relating to valuation, appraisal and assessment of intellectual property; research relating to evaluation of brands and brand equity

Event Publications

16 February 2006 Application filed

3 August 2006 Application Accepted

30 November 2006 Trade Mark Registered/Protected

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